Learn how to implement an innovative and repeatable system to consistently attract and convert EXECUTIVES from your ideal customers.
"Our response rates are dismal."
"We have no brand recognition."
"We've exhausted our network."
"We only have pre-COVID relationships."
"We are spending more time and money and getting less."
"Partnering and Referrals are too unpredictable."
"We can no longer rely on trade shows."
"I can't find good sales people."
"I've hired several firms and they all do a tweak of the same thing."
These are not problems. It's a wakeup call that your system is wrong. Your system is not broken. It's WRONG. It's time for consistent and predictable results with a better system.
Call More, Email More, Change your Messaging
Do more, change message, and be more personable and persistent.
Create More (and better) Content
Write content, create videos, post, podcast, and customers will just come to you.
Connect with Your Prospects
Comment and like their posts. Be more human and then try to connect with them.
Send them Stuff
Send them your case studies, articles, white papers, and testimonials.
Webinars and Virtual Events
Be more visible, offer more ways for people to connect and engage with you.
Increase your Partner Channel
Get more people to sell your stuff and multiple your sales opportunities.
Create a New Website
Modernize, improve your user experience, messaging, and image.
Implement an ABM Strategy
Target and go after multiple levels in target organizations.
Spend money on ads because it's an easy and fast way to get leads.
Will some of these options work to generate executive-level leads? They might. Are they predictable and will they allow you to project and forecast sales accurately and deliver consistent results?
It's vital that you not get suckered into the glamour and hype.
Hundreds to thousands of sellers are trying to get the attention of a few buyers. To them, you all do the same thing and look alike when trying to get their attention.
COVID completely changed the way buyers had to engage and now prefer to engage, yet sellers are using the same selling system. That system is broken and needs replacing.
Hope, luck, prayer, trade shows, referrals, and such will not change and become predictable and scalable. There will be no one to come and save the situation.
"I wish I had this system years ago. It just makes so much sense and will make life easier going forward."
"All of my salespeople love it. They are happier and closing more business than ever before."
Kansas City, MO
"We are selling more and need fewer people to do it. Our sales per employee has tripled."
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